AJE and Inkaterra compromise with Macchu Picchu’s municipality to become the first tourist destination with Neutral Carbon in Perú

October 27, 2020

With this certification, Macchu Picchu will become in the first destination with Neutral Carbon in the world, and so the first Modern Wonder in achieving it. AJE and Inkaterra compromise with Macchu Picchu’s municipality to become the first tourist destination with Neutral Carbon in Perú.
AJE Group, through its water brand “Cielo”, was one of the promoters to allow Macchu Picchu’s municipality achieves this historic milestone.
The environment is the space we all share with the other living species and this is what makes conserving it important. We need to procure the wellbeing and balance between all species, for their wellbeing and ours.
Under that premise, Macchu Picchu’s district has firmly compromised in becoming the first tourist destination with neutral carbon in Perú, condition given to a person, organization or product capable of removing the same CO2 quantity emitted from the atmosphere. AJE and Inkaterra compromise with Macchu Picchu’s municipality to become the first tourist destination with Neutral Carbon in Perú.
How do we achieve this? in two ways: Buying carbon compensations from countries that have issued less quantity of greenhouse gasses in their share; or compensating with actions that capture the generated share, like tree plantations or the reuse of solid residues.
“Macchu Picchu aims to be the first tourist destination to reduce the greenhouse gas emissions, minimizing it’s carbon print starting with activities that mitigate climate change, focusing in a better local environmental sustainable and political institutional government.” says Macchu Picchu’s mayor, Darwin Baca.
AJE and Inkaterra compromise
For this
Since 2017, Macchu Picchu’s municipality is implementing, along with AJE Group and the hotel chain Inkaterra, a series of measures to impulse the carbon print mitigation. Reducing the impact produced in the environment by daily human activities. This marked in the Sustainable Development Objective number 13 “Action for climate”.
One of the most important actions generated by AJE Group, though their water brand “Cielo” and Inkaterra, was the implementation of a Plastic Residue Compactor in 2017, achieving the management of 4 tons of plastic generated daily by Macchu Picchu’s Municipality and turning them in a useful resource.
In 2019, Sernanp was given another Plastic Residue Compactor Plant destined to cleaning and recycling in the Camino Inca, South America’s most famous trekking route, reducing contamination and transportation costs.
Other implemented initiatives for the environment care from strategic partners are: The Plant that transforms cooking oil in biodiesel, which avoids the arrival of 1,000 gallons of vegetal oil residue to the Vilcanota River, generating work opportunities in biodiesel production and Vaseline; and the Organic Waste Pyrolizer, which avoids the greenhouse gas release (methane). The generated biocarbon is used by the community as fertilizer and by the Sernanp in their sanctuary reforestation duties.
“In AJE Group we’re proud to be able to keep collaborating with Macchu Picchu’s municipality and Sernanp to make this world wonder a sustainability model that globally inspires the care of our natural and cultural heritage” said Jorge López-Dóriga, AJE Group’s Executive Director of Communications and Sustainability.
José Koechlin, Inkaterra’s president said this strategic alliance to make Macchu Picchu a neutral carbon destination is an innovation example for different reasons; and it’s a success case over the goals that can be achieved when the public and private sectors work hand in hand. “Now we’ll have the first Modern World Wonder that measures their carbon print to mitigate global warming, this is why it will be perceived like a managing model worldwide”. AJE and Inkaterra are compromised with Macchu Picchu’s municipality to become in the first neutral carbon tourist destination in Perú.

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The climate problematic we’re facing is no natural phenomenon, but the result of some decades of excessive Carbon Dioxide (CO2) emission and other greenhouse effect gasses that today are accumulated in the atmosphere and are altering climate balance.
About 8% of the total emission of Carbon Dioxide worldwide is attributed to tourism; and approximately the 5% of the total of Carbon Dioxide issued by Perú (*). Through Macchu Picchu (MP) Neutral Carbon, the district municipality of MP is directly contributing the national and international effort in mitigating climate change led in Perú by the MINAM.
MP Neutral Carbon is an evidence of the achievements that can be reached through public-private collaborations and organizations with energy to contribute with the economic tourism reactivation, benefiting all Peruvians.
The strategic alliance between AJE Group, Inkaterra, Green Initiative and Macchu Picchu’s municipality was born to prevent that MP enters UNESCO’s Heritage in Risk List.
MP Neutral Carbon is an impulse to mitigation actions for climate change management, like:
Pyritization of organic residue capacity extension and biocarbon production.
Macchu Picchu’s Plastic management and reduction.
Vegetal oils management to generate work opportunities and associates in biodiesel production.
Landscape and surroundings restauration for biodiversity conservation.
Through a circle economy reached with residue responsible management, Macchu Picchu becomes in a sustainable destination and a replicable model, for which it will be perceived like a worldwide management model.
Since 2017 Macchu Picchu’s Municipality is implementing hand in hand with AJE Group and hotel chain Inkaterra, a series of measures to impulse the carbon print mitigation.
AJE Group will continue collaborating with Macchu Picchu’s municipality and the Sernanp to make this World Wonder a sustainability model that globally inspires the care of our natural and cultural heritage.
Since Inkaterra arrived in Macchu Picchu in 1976, it studied with scientific rigor the extraordinary biodiversity in Perú most iconic destination, with the goal of achieving its conservation.
Through the Neutral Carbon Certification, Macchu Picchu connects with this priority of humanity interest, that consists in reducing Carbon emissions to the atmosphere and reduce global warming.
Macchu Picchu’s Neutral Carbon destination will sensitize thousands of people about climate change and MP’s efforts to achieve its decarbonization goals. Macchu Picchu’s Neutral Carbon destination will also generate a new meaning for the tourist product and service innovation that could end up in a new sustainable and neutral carbon experience offers.
Macchu Picchu’s Neutral Carbon destination will be able to inspire other world wonders and international destinations to incorporate climate actions in their management models, practicing a key role in millions of people’s sensitization about the risks of climate change and the necessity that is taking mitigation measures.

Source: Green Initiative

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